Tuesday, May 11, 2021

Why HubSpot is Launching a Podcast Network

We've built HubSpot on the belief that you earn attention by being of value. That belief is at the very heart of HubSpot's success; creating remarkable content is what makes a remarkable brand.

We've spent the past decade investing in educational content to help all kinds of business builders be successful. Marketing, sales, customer support, customer success, product, engineering, entrepreneurs are all helping to build and grow businesses. And, we've provided free education through our blogs, YouTube, Academy, and podcasts to help.

With nearly 114,000 customers now using HubSpot to scale their companies, our ambitions around content have only gotten bigger.

It's why we're excited to announce the launch of HubSpot's Podcast Network, a new audio destination that is home to six great shows that represent a wide range of business topics and backgrounds. Together, this collection covers the scope and mastery every company needs to find success. The inaugural members of the network are:

  • Entrepreneurs on Fire, which delivers the inspiration and strategies you need to fire up your entrepreneurial journey and create the life you've always dreamed of.
  • Business Infrastructure, which provides solutions and real-life stories to owners and operators of fast-growing small businesses seeking practical tips for creating the operations and business infrastructure needed to grow a company.
  • Being Boss, an exploration of not only what it means, but what it takes to be boss as a creative business owner, freelancer, or side-hustler.
  • The MarTech Podcast, which tells stories of marketers who use technology to generate growth and achieve success by unearthing the successes and pitfalls of industry experts and the tools and tips that they've learned along the way.
  • The Salesman Podcast, which helps sales professionals learn how to find buyers and win business in a modern, effective, and ethical way.
  • My First Million, where the hosts brainstorm new business ideas based on trends and opportunities in the market, and share the stories of how companies made their first million.

podcast network hubspot

Why a Podcast Network?

We believe the popularity of audio will continue to grow. It's a media format that is continuing to evolve and get better.

Companies like Apple and Spotify are investing more in podcasts, and companies like Clubhouse are innovating in how we consume and connect around audio.

More and more people are listening to podcasts. In fact, more than 116 million people in the USA listen to podcasts monthly — that's over 61% growth in under three years. Each week more Americans listen to a podcast than have Netflix accounts.

But, one common challenge for people is how to discover great podcasts, ones that can help them unlock their problems and provide them with the inspiration to do better. As the number of podcasts grows, how do you find the ones that are best for you?

HubSpot's Podcast Network brings together the best-in-class business shows that educate and inspire — all in one place. It will help introduce people to new shows, episodes, and creators who can help unlock their next phase of growth.

The Podcast Network will help us to reach and serve millions of business builders, and we're excited to keep adding new creators and shows so our audience can get the best content from whoever can serve them best.

What's Next

We want to continue to be the premier source of education for business builders, but we also want to pair that education with stories that inspire.

We want to shine a light on the experts, brands, and leaders who've overcome their obstacles, disrupted their markets, and have remarkable things to say. We want to make sure our audience has the latest trends that matter to them and help them understand what those trends mean for their careers and businesses.

We want to ensure all business builders have the content they need in whatever medium they choose to consume it, whether it's a blog post, newsletter, podcast, or video.

With the acquisition of the Hustle back in February, and by launching our podcast network, we're working to ensure our audience gets the best content from HubSpot's media team, and the creators who can educate and inspire them.

Learn more about the HubSpot Podcast Network here.


Why HubSpot is Launching a Podcast Network was originally posted by Local Sign Company Irvine, Ca. https://goo.gl/4NmUQV https://goo.gl/bQ1zHR http://www.pearltrees.com/anaheimsigns

Monday, May 10, 2021

How to Stop Procrastinating and Become a Joyful Writer [Infographic]

Whether you're a full-time blogger or a social media marketer who's occasionally tasked with writing social media copy, I'm willing to bet you've experienced the temptation to procrastinate in the middle of your writing process.

Maybe you type your introductory sentence and then open Pinterest. Perhaps you finish a section of your post and then, losing steam, decide to wash your dishes, instead.

Whatever it is, we've all been there. Writing is a tough and tedious process, and there are plenty of moments where procrastination is much more tempting than writing one more sentence.

But if you're on a tight deadline, it's critical you're able to stay focused. Here, Henneke Duistermaat, founder of Enchanting Marketing, dives into strategies writers can use to avoid procrastination the next time they're on a tight deadline and can't afford to spend any more time refreshing their Pinterest feeds.

Let's dive into the strategies you can use to stop procrastinating during your writing process — and how to become a more joyful writer, instead.

how to stop procrastinating when youre writing infographic


How to Stop Procrastinating and Become a Joyful Writer [Infographic] was originally posted by Local Sign Company Irvine, Ca. https://goo.gl/4NmUQV https://goo.gl/bQ1zHR http://www.pearltrees.com/anaheimsigns

What is Twitter Spaces? [+Why Marketers Should Care]

Throughout the last few months, Twitter's been experimenting with a new feature called Twitter Spaces.

And now, the highly-discussed feature is finally available to all account holders with more than 600 followers.

Spaces, which allows Twitter users to listen to and participate in public audio conversations, entered its beta test shortly after the launch and $100-million valuation of the app Clubhouse -- which similarly offers an audio chat room experience.

Now, as Clubhouse's user base continues to grow, and marketers begin to experiment there, many brands with solid Twitter followings are also beginning to pay more attention to the brand possibilities of Spaces.

Free Course: How to Build an Advanced Twitter Strategy

Why Marketers Are Watching Twitter Spaces

As marketers gain access to Twitter Spaces, we're learning that it could offer brand opportunities that Clubhouse hasn't enabled yet. While both platforms are still evolving and you should keep both on your radar as they change and improve, here are just a few strengths Twitter Spaces already has over its competition:

1. Twitter has major audience reach.

Twitter has well over 330 million monthly active users. That user base includes audiences that fit into many different demographics all over the world. Because of this, brands can reach target audiences from all sorts of industries and backgrounds.

While Clubhouse's user base is quickly growing, it doesn't offer comparable reach to Twitter due to its somewhat exclusive nature. The audio social app was initially designed to be invite-only and started with a small user list of "elite" industry thought leaders, celebrities, and influencers. Only recently did every-day users start to get invited.

On top of Clubhouse's invite-only exclusivity, the app is only available on IOS devices, while Twitter just announced that it would soon roll out Spaces to Android-based beta testers.

2. Twitter Spaces could provide a shorter learning curve.

Learning how to use and experiment with a completely new social media app -- like Clubhouse -- can be time-consuming. Not only do you need to learn how to navigate it, but you also have to study its top users, brands, and trends to learn how to reach audiences there.

With learning curves in mind, marketers who are experienced Twitter users might turn to Spaces over Clubhouse simply because they already have a following on Twitter and only need to learn how to use one additional feature, rather than an entirely new platform.

3. Twitter Spaces could be more inviting to brands.

While Clubhouse's live audio platform has pulled in users looking for authentic interpersonal conversation rather than brand information, Twitter's audience is accustomed to seeing content from brands, such as ads, marketing videos, and promotional Fleets. Because brand promotion feels more natural and common to Twitter users, these audiences might be more likely to accept or engage with brand-owned Space.

4. Twitter Spaces is visually interactive.

While Clubhouse and other audio apps show listeners just a listener list, Twitter has added features to make Spaces more visually appealing.

For example, Spaces listeners can use emojis to react to speaker comments.

"[The reaction feature]'s great because I see it as the perfect balance of being accessible for introverts and extroverts. If you’re not comfortable speaking, use an emoji," says Krystal Wu, HubSpot's social media community manager and a Spaces beta tester.

5. Spaces provides a more casual environment than other streaming platforms.

"The pressure is off when joining a Space. In all the discussions I've been part of people are much more laid back no matter how casual or important the topic is that’s being discussed," Wu explains. "I enjoy this because it removes the feeling of being 'on,' like most of us have been on Zoom during this pandemic."

Because of Spaces' casual nature, marketers and audiences might not have to feel as intimidated when speaking in or launching Spaces, which could lead to engaging conversations between brands and their followers.

To learn how to use this feature and others within Spaces, keep reading for a quick how-to guide.

How to Use Twitter Spaces

Starting a Space

1. Go to your Twitter app and hold the "Post" button.

From your IOS or Android app, tap and hold the post button to see posting options. If Spaces is available to you, you'll see an icon for it. Alternatively, you can also access Spaces by going to the top Fleets bar of your feed, tapping the Add icon with your profile picture, and tapping "Start Space."

If you don't see any Space buttons or icons in this process, you likely don't have access to the feature yet and might need to wait to create your first Space. However, users who can't create Spaces can still tune into them if they see any.

2. Start your Space.

When you tap the Spaces button via Fleets or your Post settings, you'll be prompted to write a description for your Space. At this time, you can also invite up to 10 speakers. You can also choose to allow anyone to request to speak or speaking requests to followers or handpicked Twitter users.

At this point, Twitter notes that all Spaces are public. This is important to keep in mind as you plan your space and enable speaking privileges.

3. Look for speaker requests.

When someone requests to speak, you'll get a notification and can choose to give them speaking privileges or ignore the request. If you unmute the listener, be sure to introduce them to the audience.

4. Remove or change speakers.

If you have more than 10 guests that would like to speak, you can tap one of your current speakers to remove their privileges. This will allow you to minimize the potential speakers or add more speakers. This can be especially helpful if you're holding a longer chat and want multiple listeners to contribute to the discussion.

inviting someone to speak on Twitter spaces

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Additionally, if the conversation goes awry or someone says something unexpected, Twitter allows Space creators to report or block speakers if they say or do something inappropriate. This can help moderators create a safe and respectful environment for all listeners and participants.

5. End the Space.

Unlike Clubhouse, a Twitter Space can only be ended by the person who launched it. To end a Space you created, all you have to do is tap the End icon.

Your Twitter Space description box explaining the goal of your audio room

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6, Download your Space's data.

According to Twitter, the social media platform retains data about the Space including recordings and transcriptions for up to 30 days after the Space in case there are any reports of speakers not following Twitter terms.

Because Twitter does keep Space records, Space creators can download data Twitter has on it within 30 days of hosting, while speakers can download transcriptions for records of what they said. At this point, Twitter does not explain how to do this in-depth. However, more information can be found here.

Aside from Twitter's record-keeping Spaces are ephemeral to non-speakers and conversations will disappear from the app as soon as they end.

Joining a Space

7. Attend a Space.

When someone you follow starts a Space, you'll see it in the Fleets area of your Twitter feed. Instead of one small circle with their profile picture, you'll see an oval shape that includes a Space creator's profile picture, the number of attendees, and the creator's name below it.

A Twitter Space appears in the Twitter Fleets navigation of the Twitter app

When you tap on it, you'll be given more details about who is in the Space and see a "Join Space" button. If the Space creator allows anyone who joins to speak, you'll be asked if you want to enter the Space with your microphone on or off, as shown in the image below.

When entering a Twitter space you can turn your mic on or off as if you are a speaker..

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For listeners, a space looks a bit like a Clubhouse room with speaker names and photos appearing at the top and audiences appearing towards the bottom. If the audience is too large, you'll see the number of additional members rather than all the people in the chat.

An overall look at how a Twitter Space looks showing the attendee icons, name of Space, and Space options

8. Attempt to speak.

Some Spaces will allow any attendee to speak if less than 10 people are unmuted. Meanwhile, others will be more private and require you to request. You can tell the difference between each by looking at the microphone icon in the bottom left corner of a Space. This icon will either allow you to request to speak or will turn your mic on immediately when tapped.

Lower navigation buttons of the twitter space

If you see the word Request below the microphone, you can tap the icon to ask to speak. The Space's host will be notified that you'd like to speak and can accept or ignore the request.

9. Share the Space.

From the bottom navigation of each Space, you can tap the icon showing two people to invite specific followers to join, or the share button to Tweet a link to the Space you're in.

Share and invite friend icons of the Twitter space

10. React to the conversation.

If you want to respond to something a speaker says in a Space, but don't want to speak, you can tap the heart-shaped icon in the Space's lower navigation to see a list of emojis that you can tap to show a visual reaction.

Reaction emojis that appear on Twitter spaces when you want to react to something and tap an emoji icon.

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11. Share Tweet-based conversation starters.

Wu says one of her favorite things about Spaces is that attendees can share public tweets directly in a Space.

"Any [speaker] in the Space can share a tweet, which will appear at the top of the Space," Wu explains. "We can use it as reference points while chatting so that people can be more interactive in the discussions."

Below is a look at Twitter's own "Space's" space. During the chat, which enables Twitter users to give feedback on the Space feature, a speaker shared a tweet from someone about how Spaces prioritizes attendees in its visual format.

A twitter space where a tweet is shared and discussed

To share tweets in a space, Wu says you just need to minimize the space you're in, find a public tweet, tap the Share button, and tap the Spaces option. From there, the tweet will appear at the top of your space until the space host removes it or another tweet is shared.

12. Leave or minimize a Space.

Not interested in a discussion you're listening to? All you need to do to exit is tap the "Leave" button in the upper-right corner of the screen.

If you'd like to go back to your Twitter feed, but want to keep listening to the Space conversation, you can tap the down arrow in the upper-left corner to shrink it into a small player that allows you to see tweets without leaving the Space.

Navigating Audio Social Media

If you're a community-centric marketer, Twitter Spaces or Clubhouse could be worth experimenting and a great way to reach your audience on a more conversational level.

While you'll certainly want to consider testing out Twitter Spaces, you should also continue to follow Clubhouse. Although Twitter might have competitive advantages now, Clubhouse is still evolving, quickly growing its audience, and could continue to innovate in the audio-social space.

Ultimately, if you decide audio social media is right for your brand, you'll want to look at each platform's pros, cons, and audience to determine which fits your targets best.

To learn more about Clubhouse, which started the audio social media phenomenon, check out this post on the app's growth. You can also check out this detailed how-to guide to see how Clubhouse's features compare to Twitter Spaces.

More interested in growing your overall Twitter following and strategy? Click below to download a helpful free resource!

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What is Twitter Spaces? [+Why Marketers Should Care] was originally posted by Local Sign Company Irvine, Ca. https://goo.gl/4NmUQV https://goo.gl/bQ1zHR http://www.pearltrees.com/anaheimsigns

Friday, May 7, 2021

Tired of Waiting for IT to Generate Your Reports? Try Ad Hoc Analysis

In midsize to large companies, it's standard to have business intelligence (BI) analysts generate reports on behalf of employees.

Having a designated team is great, as it signifies you have the resources to process large volumes of data. However, it can be a roadblock to decision-making.

→ Free Download: Free Marketing Reporting Templates [Access Now]

Generating a report can take several days and if your team is already receiving many requests, it can take their focus away from higher priority tasks.

This is where ad hoc analysis comes in handy – you can run your own queries as you need them.

Discover the benefits of generating your own reports and the tools that will help you do it.

Non-technical users – who may be unfamiliar with structured query language (SQL) – can use it to answer questions that require immediate answers.

With the ad hoc model, everyone is empowered to dig into the data and find exactly what they're looking for, without having to go through someone else. Why is this helpful? It:

  • Saves time – When everyone is able to run their own analysis, they don't have to wait days or weeks for IT to get to it. It also allows your IT team to focus on top priorities without being distracted by one-off tasks.
  • Speeds up the decision-making process – This also enables your team to make decisions quickly, as they can access data to support their decisions.
  • Empowers your team Democratizing access to data can help your team feel more invested in your projects and be equipped to share insights.

One potential downside of using ad hoc analysis is the risk of information silos, where team members are not sharing insights and making unilateral decisions.

When using the ad hoc model, it's important to only focus on answering a specific question. You also want to use it for micro-level decisions, not large scale. Furthermore, share your insights with your team to get everyone on the same page.

Ad Hoc Example

You typically run ad hoc analysis as a response to an event.

For instance, let's say your marketing team is wondering which channels to invest in for 2021. You could run a report to identify the channels that generate the most and least sales-qualified leads. You could also run a secondary report to identify where potential leads may be dropping off.

Ad hoc analysis is great when you want to:

  • Validate a theory.
  • Highlight specific data for an upcoming meeting.
  • Make a decision quickly regarding an ongoing project.

Ad Hoc Reports

What is ad hoc reporting?

Ad hoc reporting is a one-time report that doesn't require waiting for the standard analysis cycle. Typically, a report requires large volumes of data and follows specific templates to share with a large audience. With ad hoc reporting, you only pull a small segment of data for you or a small pool of users.

Wondering what's the difference between ad hoc reporting and analysis? The former pulls the right data for the question you want to answer while the latter focuses on analyzing it for patterns, trends, and insights.

Standard (Canned) Reports vs. Ad Hoc Reports

Standard reports have limited customization options available, as they are usually created for large audiences and sent out on a regular schedule. They are created, managed, and distributed by technical IT users, with the end-user only being able to manipulate select data points.

Ad hoc reports, on the other hand, are much more flexible. Non-technical users can dig through data, pull out what they want and how they want to display it whenever they need it.

In addition, ad hoc reports can be more visual than standard reports, which tend to follow set templates for easy distribution.

Ad Hoc Reporting Tools

When searching for a business intelligence (BI) reporting tool, here are some key features you'll want to look for:

  • Data visualization
  • Easy sharing options
  • Access to multiple data sources
  • Integrations

Here are some top ad hoc analysis and reporting tools available online today.

1. Grow

ad hoc reporting tool - Grow

Grow is a business intelligence tool that centralizes your data and offers no-code solutions. No need to host your marketing data on one platform and your financial data on another. Grow's powerful integration software removes the need for third-party data warehouses.

You can easily integrate your data from multiple sources, including:

  • CRMs like HubSpot
  • Social media platforms like Instagram and LinkedIn
  • Ecommerce sites like Shopify
  • Payment processors like Square and Stripe
  • Ad platforms like AdRoll and Google Ads
  • Financial institutions like Chase and Bank of America

The user-friendly dashboard and visualization capabilities, you can quickly get answers to your most pressing questions. For pricing information, contact the company.

2. Easy Insight

ad hoc reporting tool - Easy Insights

Easy Insight is another code-free business intelligence tool that enables non-technical users to run ad hoc reports in a few simple steps.

Whenever you need it, you can create custom reports using a range of filters and visualize them through tables, charts, and a host of other visualization tools.

The platform is highly customizable, allowing you to create your own data sources, import data from other databases, and combine your data for unified reporting. It also integrates with HubSpot to help you leverage your insights to make decisions.

Easy Insight offers six plans for small to large companies. Pricing ranges from $29/month to $1499/month.

3. Wicked Reportsad hoc reporting tool - Wicked Reports

If your team is currently relying on several platforms to gather and analyze data, then consider Wicked Reports. This tool caters specifically to marketers looking to step up their data analytics game.

Wicked Reports helps teams track return on investment (ROI) on various campaigns and improve their customer lifetime value. With the easy-to-use dashboard, any user can run ad hoc reports to assess performance against goals and make quick decisions.

The best part? You don't need IT to set it up or use it. The platform is accessible to non-technical users who want clean and accurate data.

Starting at $597/month, Wicked Reports is ideal for scaling businesses looking for a reliable analytics tool.

With ad hoc analysis, you can empower your team to easily access the data they need most, freeing up your IT staff in the process.

 marketing reporting templates


Tired of Waiting for IT to Generate Your Reports? Try Ad Hoc Analysis was originally posted by Local Sign Company Irvine, Ca. https://goo.gl/4NmUQV https://goo.gl/bQ1zHR http://www.pearltrees.com/anaheimsigns

25 of the Best Free WordPress Themes for Bloggers in 2021

As a blogger, you want your website to reflect your unique voice and style. You also want visitors to have a positive experience navigating your site — that is, reading posts with ease, searching for topics of interest, and discovering other content that makes them excited to return.

A WordPress blogging theme can help you achieve the exact look, feel, design, and layout you envision, without the need for coding.

We’ve curated this list of our favorite free WordPress themes for bloggers like yourself — in no particular order — to consider using for your website.

Grow Your Business With HubSpot's Tools for WordPress Websites

1. Astra

Astra is a fast and lightweight theme that’s suitable for a variety of use cases. This flexible foundation makes Astra a quality option to consider when building a blog. The theme comes with several ready-to-use blog websites that can be imported, modified, and used out of the box.

Many bloggers get by just fine with the limited customization options for backgrounds, typography, and spacing within the free version of Astra. But for several advanced features like auto-loading previous posts, adding author sections, and removing featured image padding, you’d need to opt for the Pro or Agency plan.

Astra is one of the fastest themes available, and its compatibility with all major page builders (such as Elementor, Beaver, and Brizy) make it a great option for bloggers.

astra wordpress blog theme

2. Kadence

Kadence is a lightweight and fully-featured WordPress theme that makes creating beautiful fast-loading and accessible websites a breeze. It features an easy-to-use, drag-and-drop header and footer builder to build any type of header in minutes.

For bloggers, Kadence stands out because of its clean blog styling, including featured image placements and sticky sidebar options. Additionally, Kadence has a deep integration with the core block editor, so your content will match what you see in the admin panel.  

Kadence WP Theme

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3. Blog Way

Blog Way is a simple and professional theme. It's clean, well-coded, and has a modern layout. Blog Way is especially great for blogs, news sites, and travel sites. It has multiple customizable features and ensures high-quality performance to help boost your site traffic. Blog Way also comes with an option to change the color of your entire site and offers social links for you to connect your site with your social accounts.

Blog Way free WordPress blogging theme

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4. Simple

Simple is a free WordPress theme developed by Themify and built for, well, simplicity. Simple is designed so customers can buy items directly from your WordPress website without being redirected to Shopify, but you can run a regular blog on it as well. Creating your design or online store is easy with the drag and drop interface through Themify Builder, which comes with the theme. 

Simple free WordPress blogging theme

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5. Mesmerize

Mesmerize is all about giving you customizability without the hassle. Start with a pre-built homepage and use the five header designs, slideshow capabilities, gradient overlays, and more to make the look and feel your own. In addition, there are 30 ready-to-use content sections for you to build pages quickly and easily... not to mention the helpful drag-and-drop features. It's mobile-responsive, and it works well with WooCommerce should you ever need to set up a store.

mesmerize wordpress blog theme

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6. Kale

Kale is built for food bloggers. You can choose from a number of feed displays to organize your written content and images of the dishes you’re featuring. The built-in social media sidebar menus and icons make it easy for your visitors to locate, view, and follow your accounts.

kale wordpress theme for bloggers

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7. Avant

Avant comes with seven different header styles, three footer styles, five blog layout templates, full site color settings, and much more built neatly into the WordPress Customizer. Avant integrates seamlessly with WooCommerce and page builders like Elementor or SiteOrigin.

avant free wordpress blog theme

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8. Blossom Feminine

Blossom Feminine is a free WordPress theme that you can use to create a fashion, lifestyle, journal, travel, beauty, or food blog. The theme is mobile-friendly, search engine optimized, and fast. In addition, the theme is WooCommerce compatible, translation ready, and comes with regular updates.

Feminine free WordPress blogging theme

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9. Blossom Fashion

Blossom Fashion is perfect for building a stylish blog without spending a penny. While free, the theme offers premium features like WooCommerce compatibility, font choosing options, an advertisement widget, Instagram section, and more. The theme makes sure it is easy to use and comes with extensive documentation, and there's always support if you need more help.

Blossom Fashion free WordPress blogging theme

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10. Blossom Travel

Blossom Travel is a fast-loading and mobile-friendly WordPress theme for travel blogs. The theme blends accessible design with extensive features like social media integrations, theme color options, and lightbox image styling. Moreover, Blossom Travel has an Instagram section, email subscription section, and social media widgets so visitors can easily connect with you. Best of all is its HTML map section so that your visitors can visualize where you've traveled.

Blossom Travel free WordPress blogging theme

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11. Blossom Pin

The Blossom Pin theme features a Pinterest-style design, using a vibrant masonry layout with three posts/page layout options. Its infinite scroll lets visitors browse without distraction. The theme is SEO-optimized and easily customizable: Choose from many different colors and hundreds of Google fonts.

Blossom Pin free WordPress blogging theme

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12. Elegant Pink

Another dynamic Pinterest-like layout, Elegant Pink is a free and beautifully designed theme combining soft colors with a simple and clean layout to present your blog to the world. Elegant Pink also has a slider section above the masonry-design post on the homepage.

Elegant Pink free WordPress blogging theme

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13. Writee

Writee is ideal for photography or image-heavy blogs — the theme has a slider hero image feature which allows you to include several full-width images. Writee also makes managing an online store simple with its WooCommerce integration.

writee wordpress theme for bloggers

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14. Hemingway

Hemingway is a simple two-column blogging theme that keeps your content organized and easy to read. It includes a parallax scrolling feature, which adds an interactive, video-like experience to your blog pages. Hemingway’s translation-ready feature comes with pre-made language files so your website can be automatically translated into a number of other languages with just a click.

hemingway wordpress theme free

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15. Radiate

The Radiate blogging theme offers unique visuals, including a customizable, full-width hero image and primary color options so you can match your branding. If you have a WordPress.com Premium or Business account (that is, if you pay for WordPress), you can take advantage of custom Cascading Style Sheets.

Radiate free WordPress blogging theme

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16. Neve

Neve is a powerful, free WordPress theme from ThemeIsle. It offers a fully responsive mobile-first design and extensive customization options to tailor your blog to your brand image. Neve frequently updates for security and new features, and its theme options panel will help you get started out-of-the-box.

Neve free WordPress blogging theme

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17. Bulan

Bulan offers multiple homepage layouts for your blog including full-width, boxed, narrow, and multi-column options. There are also a number of customizable sidebar and navigation configurations to enhance your blog-reading experience. Not to mention, you can install custom widgets to increase functionality.

Bulan free WordPress blogging theme

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18. Total

Total is a blogging theme with a masonry-style layout, which places your latest three, six, or nine blog posts in a grid format. There’s also a portfolio section if you want to share some of your artistic work. Total is SEO-friendly, compatible with the most popular page builder plugins, and has a one-click demo import to get you up and running fast.

Total free WordPress blogging theme

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19. Spacious

Spacious offers four page layouts, two templates, four blog layouts, and several custom widgets and widget areas to choose from. Building your site with Spacious is a painless process due to their downloadable demo sites that you can use for inspiration and support.

Spacious free WordPress blogging theme

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20. Blog Diary

Blog Diary is meant to be lightweight and minimalistic, perfect for trendy food or travel blogs. It comes with slider functionality and color picking options, and it is easy to get up and running on the fly. In addition, it's mobile-responsive and compatible with the Gutenberg editor.

blog diary free wordpress theme

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21. Wisteria

Wisteria is a blogging theme with a minimalist design. It includes layouts tailored to a variety of blogs including lifestyle, food, fashion, marketing, and more. Wisteria is retina-ready, meaning all of your images and content will be high-definition to ensure your site has a professional look.

wisteria blog theme for wordpress

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22. Editorial

The Editorial blog theme is visually engaging, simple to use, and flexible enough to organize large amounts of editorial content in a way that won't overwhelm readers. Editorial also comes with a variety of convenient widgets that let you easily customize your page sections, no coding needed.

Editorial free WordPress blogging theme

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23. Brilliant

Brilliant is a blog and online magazine theme that allows you to artistically pair your blog posts with photo or video content. You can add or edit your own custom logo on your homepage as well as easily customize your theme’s accent colors to match your branding. Brilliant is also translation-ready, so visitors can read your content in different languages.

Brilliant free WordPress blogging theme

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24. Poseidon

If you're looking to include large, professional-looking photographs on your blog, Poseidon is the option for you — this theme offers a full-width image slideshow on the homepage. The layout is mainly white to create a spacious, organized look. Poseidon also includes completely customizable navigation bars to enhance user experience and improve your site’s configuration.

poseidon wordpress blog theme

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25. Author

Author is a straightforward theme suitable for all blog types from business to photography to ecommerce. Its minimalist look helps readers to easily focus on your content. What's unique about this particular theme is that it was designed not just for readability but also accessibility. 

Author free WordPress blogging theme

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A free blogging WordPress theme will help you to create a unique, functional, and eye-catching place for your content. Each theme offers features, layouts, and styling that set them apart, so consider the overall design you’re going for on your blog to help you determine the ideal option for you.

Then, install your theme, begin to add content, and customize your site to create a great user experience that keeps readers returning for more.

Editor's note: This post was originally published in December 2018 and has been updated for comprehensiveness.

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