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Six Dr. Seuss books will no longer be published because they “portray people in ways that are hurtful and wrong,” the business that preserves the author’s legacy said.
The titles are:
“And to Think That I Saw It on Mulberry Street”
“If I Ran the Zoo”
“McElligot’s Pool”
“On Beyond Zebra!”
“Scrambled Eggs Super!”
“The Cat’s Quizzer”
In a statement, Dr. Seuss Enterprises said it made the decision after consulting educators and reviewing its catalog.
“Ceasing sales of these books is only part of our commitment and our broader plan to ensure Dr. Seuss Enterprises’s catalog represents and supports all communities and families,” it said.
The announcement was made Tuesday, the birthday of the famed children’s book author.
Seuss, born Theodor Seuss Geisel, is one of the best-known authors in the world, the man behind beloved classics like “The Cat in the Hat,” “Green Eggs and Ham” and “How the Grinch Stole Christmas,” among others. Over 650 million copies of his books have been sold worldwide, the Washington Post reported in 2015.
But Dr. Seuss had a long history of publishing racist and anti-Semitic work, spanning back to the 1920s when he was a student at Dartmouth College. There, Dr. Seuss once drew Black boxers as gorillas and perpetuated Jewish stereotypes by portraying Jewish characters as financially stingy, according to a study published in the journal “Research on Diversity in Youth Literature.”
That study, published in 2019, examined 50 books by Dr. Seuss and found 43 out of the 45 characters of color have “characteristics aligning with the definition of Orientalism,” or the stereotypical, offensive portrayal of Asia. The two “African” characters, the study says, both have anti-Black characteristics.
Two specific examples, according to the study, are found in the books “The Cat’s Quizzer: Are YOU Smarter Than the Cat in the Hat?” and “If I Ran the Zoo.”
“In (“The Cat’s Quizzer”), the Japanese character is referred to as ‘a Japanese,’ has a bright yellow face, and is standing on what appears to be Mt. Fuji,” the authors wrote.
Regarding “If I Ran the Zoo,” the study points out another example of Orientalism and White supremacy.
“The three (and only three) Asian characters who are not wearing conical hats are carrying a White male on their heads in ‘If I Ran the Zoo.’ The White male is not only on top of, and being carried by, these Asian characters, but he is also holding a gun, illustrating dominance. The text beneath the Asian characters describes them as ‘helpers who all wear their eyes at a slant’ from ‘countries no one can spell,’” the study authors wrote.
The study also argues that since the majority of human characters in Dr. Seuss’ books are White, his works — inadvertently or not — center Whiteness and thus perpetuate White supremacy.
Separating Seuss from children’s literature
Earlier this week, a school district in Virginia made headlines for allegedly banning books by Dr. Seuss.
But Loudoun County Public Schools (LCPS), located in Ashburn, said it is not banning books by the famous children’s author — it’s just discouraging a connection between “Read Across America Day,” which was created to get kids excited about reading, and Dr. Seuss’ birthday. Both fall on March 2, and have often been “historically connected” to each other, the district said in a statement.
“Research in recent years has revealed strong racial undertones in many books written/illustrated by Dr. Seuss,” LCPS said in its statement, which links to a School Library Journal article from 2018 about the National Education Association focusing its Read Across America efforts “on Diversity Not Dr. Seuss.”
The aging ship, long a regional-but-fading star attraction, has a chance to reclaim some of her global fame, with a trilogy of horror movies in the works based on the former cruise liner’s legendary ghost stories. A business partnership, with Orange County production company Imagination Design Works at the front, has acquired the film rights for the Queen Mary’s multiple stories, officials announced this week.
The announcement represents a do-over for Imagination Design Works, after the coronavirus pandemic scuttled efforts to make a Queen Mary movie last spring, said Brett Tomberlin, cofounder and president of Production/Acquisitions for the company.
The production now seems like a go. The partnership obtained COVID-19 insurance, film sets are being built, the trilogy has a director and the first film’s lead actress is lined up.
“We think now is a good time (to make a movie),” Tomberlin said. “There’s not much out there now. With luck the theaters will be opening again around the time we’re ready, and we can go to the streaming services too.”
And Tomberlin made clear that — unlike Norma Desmond, in “Sunset Boulevard,” waiting for a comeback that will never come — the Queen Mary will be the star.
“The Queen Mary is an amazing ship,” he said. “It’s one of the most popular haunted spots in the world.
“There’s something about it; it’s really the unsinkable ship, considering how much it has gone through, how many times they’ve threatened to take it apart,” Tomberlin added. “It’s still there.”
The biggest obstacle last year was the lack of COVID-19 insurance, Tomberlin said.
“We tried to get out in front of it,” Tomberlin said Monday, March 1, from Laguna Beach. “But you needed COVID insurance, and you know how many companies were offering COVID insurance? Zero.”
But they have it now — and are moving forward.
Much of the production will have a British bent. Financial backer Rocket Science is a film and television studio based in England.
Irish filmmaker Gary Shore has signed on for the trilogy and came up with a premise for the movies after visiting the Queen Mary; he will write the scripts with Stephen Oliver and Tom Vaughan. Shore’s debut film, “Dracula Untold,” had a $70 million budget and grossed $217 million in the United States, according to the movie’s website.
The first Queen Mary movie’s lead role, meanwhile, will go to Alice Eve, an English-American actress who works on both sides of the Atlantic Ocean. Her credits include “She’s Out of My League,” “Men in Black 3” and “Star Trek Into Darkness.”
The Queen Mary itself, of course, is British. The ship was built on a Scottish river in the 1930s and during its decades of service bore the prefix RMS, an acronym for Royal Mail Service. It also served as a troopship during World War II and continued as a cruise liner until being retired in 1967.
The ship has been in Long Beach since then.
Tomberlin declined to discuss plot details, but did say the overarching storyline will revolve around the Queen Mary’s first-class swimming pool, which is often considered the most haunted spot on the ship.
The budget for shooting the first “Queen Mary” is between $10.5 million and $12.5 million. And while a great deal of preliminary work has been done on LED screens and other sets for filming in England, Tomberlin said, there are plans to shoot aboard the Queen Mary sometime in May.
The ship, owned by Long Beach, has been a location for multiple movies and television shows, including a 1966 Frank Sinatra vehicle called Assault on a Queen,” about treasure hunters trying to rob the ship’s passengers.
Tomberlin said he is very familiar with the Queen Mary, and believes it will be a great star for the trilogy.
“This isn’t going to be a slasher horror movie,” Tomberlin said. “We want it to be an elegant thriller — befitting the Queen.”
By Jeff Martin and Errin Haines | Associated Press
ATLANTA — Vernon Jordan, who rose from humble beginnings in the segregated South to become a champion of civil rights before reinventing himself as a Washington insider and corporate influencer, has died, according to a statement from his daughter. He was 85.
“My father passed away last night around 10p surrounded by loved ones his wife and daughter by his side,” Jordan’s daughter, Vickee Jordan Adams, said in a statement released Tuesday to CBS News.
After stints as field secretary for the Georgia NAACP and executive director of the United Negro College Fund, he became head of the National Urban League, becoming the face of Black America’s modern struggle for jobs and justice for more than a decade. He was nearly killed by a racist’s bullet in 1980 before transitioning to business and politics.
His friendship with Bill Clinton took them both to the White House. Jordan was an unofficial Clinton aide, drawing him into controversy during the Monica Lewinsky scandal.
Jordan “never gave up on his friends or his country,” Clinton said Tuesday.
“From his instrumental role in desegregating the University of Georgia in 1961, to his work with the NAACP, the Southern Regional Council, the Voter Education Project, the United Negro College Fund, and the National Urban League, to his successful career in law and business, Vernon Jordan brought his big brain and strong heart to everything and everybody he touched. And he made them better,” Clinton and his wife Hillary said in a statement.
Former President Barack Obama said that “like so many others, Michelle and I benefited from Vernon Jordan’s wise counsel and warm friendship — and deeply admired his tireless fight for civil rights.”
Jordan’s death comes months after the deaths of two other civil rights icons: U.S. Rep. John Lewis and C.T. Vivian.
After growing up in the Jim Crow South and living much of his life in a segregated America, Jordan took a strategic view of race issues.
“My view on all this business about race is never to get angry, no, but to get even,” Jordan said in a July 2000 New York Times interview. “You don’t take it out in anger; you take it out in achievement.”
Jordan was the first lawyer to head the Urban League, which had traditionally been led by social workers. Under Jordan’s leadership, the Urban League added 17 more chapters and its budget swelled to more than $100 million. The organization also broadened its focus to include voter registration drives and conflict resolution between Blacks and law enforcement.
He resigned from the Urban League in 1982 to become a partner at Akin, Gump, Strauss, Hauer and Feld.
Jordan was a key campaign adviser to Clinton during his first presidential campaign and co-chaired Clinton’s transition team. He was the first Black to be assigned such a role.
Speaker of the House Nancy Pelosi said Tuesday on Twitter that “Jordan’s leadership took our nation closer to its Founding promise: all are created equal.”
His friendship with Clinton, which began in the 1970s, evolved into a partnership and political alliance. He met Clinton as a young politician in Arkansas, and the two connected over their Southern roots and poor upbringings.
Although Jordan held held no official role in the Clinton White House, he was highly influential and had such labels as the “first friend.” He approached Colin Powell about becoming Secretary of State and encouraged Clinton to pass the NAFTA agreement in 1993. Jordan also secured a job at Revlon for Monica Lewinsky, a White House intern whose sexual encounters with the president spawned a scandal.
Jordan’s actions briefly drew the attention of federal prosecutors investigating Clinton’s actions, but he ultimately was not mentioned in a final report issued by special prosecutor Ken Starr.
Vernon Eulion Jordan Jr., was born in Atlanta on Aug. 15, 1935, the second of Vernon and Mary Belle Jordan’s three sons. Until Jordan was 13, the family lived in public housing. But he was exposed to Atlanta’s elite through his mother, who worked as a caterer for many of the city’s affluent citizens.
Jordan went to DePauw University in Indiana, where he was the only Black student in his class and one of five at the college. Distinguishing himself through academics, oratory and athletics, he graduated in 1957 with a bachelor’s degree in political science and went on to attend Howard University School of Law in Washington. While there, he married his first wife, Shirley Yarbrough.
The young couple moved to Atlanta after Jordan earned his law degree in 1960, and Jordan became a clerk for civil rights attorney Donald Hollowell, who successfully represented two Black students — Hamilton Holmes and Charlayne Hunter — attempting to integrate the University of Georgia. In an iconic photograph, Jordan, an imposing 6 feet, 4 inches, is seen holding at bay the white mob that tried to block Hunter from starting her first day of classes.
In 1961, Jordan became Georgia field secretary for the National Association for the Advancement of Colored People. During his two years in the role, Jordan built new chapters, coordinated demonstrations and boycotted businesses that would not employ Blacks.
In a statement Tuesday, Georgia Democrat Stacey Abrams said Jordan “battled the demons of voter suppression and racial degradation, winning more than he lost.”
“He brought others w/him. And left a map so more could find their way,” Abrams said on Twitter. “Love to his family. Travel on with God’s grace.”
Jordan moved to Arkansas in 1964 and went into private practice. He also became director of the Voter Education Project of the Southern Regional Council. During his tenure, millions of new Blacks joined the voter rolls and hundreds of Blacks were elected in the South.
Jordan considered running for Georgia’s fifth congressional district seat in 1970, but was tapped that year to head the United Negro College Fund. Holding the position for just 12 months, Jordan used his fundraising skills to fill the organization’s coffers with $10 million to help students at historically Black colleges and universities.
In 1971, after the death of Whitney Young Jr., Jordan was named the fifth president of the National Urban League, which is dedicated to empowering African Americans to enter the economic and social mainstream.
“I believe that working with the Urban League, the NAACP, PUSH and SCLC is the highest form of service that you can perform for Black people,” Jordan said in a December 1980 interview in Ebony Magazine. “And if you serve Black people you serve the country as well. So if I do a good job here, the Black people are not the only beneficiary; so is the country. The country has a vested interest in Black people doing well.”
The high-profile position landed him in the crosshairs of a racist in May 1980 in Fort Wayne, Indiana. Jordan was shot with a hunter’s rifle outside his hotel after returning from dinner following a speaking engagement.
Jordan had five surgeries and was visited by President Jimmy Carter during his 3-month recovery in the hospital.
“I’m not afraid and I won’t quit,” Jordan told Ebony after the shooting.
Joseph Paul Franklin, an avowed white supremacist who targeted Blacks and Jews in a cross-country killing spree from 1977 to 1980, later admitted to shooting Jordan. He was never prosecuted in Jordan’s case, but was put to death in 2013 for another slaying in Missouri.
Jordan left the organization in 1981, but said his departure was not related to the shooting.
In 2000, Jordan joined the New York investment firm of Lazard Freres & Co. as a senior managing partner. The following year, he released an autobiography, “Vernon Can Read!: A Memoir.” Also in 2001, Jordan was awarded the Spingarn Medal, the highest honor given to a Black American for outstanding achievement.
He has received more than 55 honorary degrees, including ones from both of his alma maters and sat on several boards of directors.
“He became the model for boards of directors; sitting on countless boards,” The Rev. Jesse Jackson Sr. said Tuesday on Twitter. “He became a renowned international lawyer. I miss him so much already.”
Errin Haines, a former staffer of The Associated Press, was the principal writer of this obituary.
Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos.
I certainly have, and I think I’d be pretty embarrassed to see the total amount of time I’ve spent on the platform.
While it’s a great source of entertainment, YouTube has also proved itself to be a valuable tool for marketers. In fact, 70% of viewers bought from a brand after seeing content on YouTube. And, with a global user base of more than 2 billion people, it’s also safe to assume that your target audience is on the platform.
However, just as it is for all social networks, building a presence on YouTube requires understanding which segments of your audience are already there. Having that information makes it easier to create content that speaks to their interests, maximize ROI, and achieve general marketing success. In this post, we’ll go over key YouTube statistics you need to know for 2021 to help you succeed in your marketing efforts.
2021 YouTube Demographics
Below, we’ll go over the most critical YouTube statistics that show marketers how global audiences are using the platform.
General YouTube User Demographics
YouTube is the second most visited website in the world. (Hootsuite)
YouTube accounts for more than 25% of total worldwide mobile traffic. (Sandvine)
YouTube has 2+ billion users, making up almost one-third of the entire internet. (YouTube for Press)
These 2+ billion users are present in over 100 countries and consume content in 80 different languages. (YouTube for Press)
YouTube users watch one billion hours of content daily. (Hootsuite)
YouTube is the second most popular channel for businesses sharing video content. (Buffer)
70% of viewers bought from a brand after seeing content on YouTube. (Google Ads)
YouTube will make 5.6 billion in advertising revenue in 2021 in the U.S. (eMarketer)
YouTube is the top video streaming app, and the average user spends 23.2 hours per month watching content. (App Annie)
The most popular YouTube search query is “song.” (Hootsuite)
The most popular YouTube video is Pinkfong’s Kids Songs & Stories Baby Shark Dance, with 7.85 billion views. (Statista)
The three most popular videos on YouTube are commentary videos (like vlogs), product reviews (like unboxings), and how-to/tutorial style videos. (MediaKix)
Global users watched over 100 billion hours of gaming content in 2020. (YouTube)
YouTube TV ended Q3 2020 with 3 million subscribers. (Alphabet)
70% of people used YouTube to exercise in 2020. (YouTube)
Livestreams on YouTube grew 45% in the first half of 2020. (YouTube)
YouTube Age Demographics
In Q3 2020, 77% of 15-to-25-year-olds and 70% of 45-to-64-year-olds in the U.S. used YouTube. (Statista)
21.2% of YouTube’s global audience is between 25 and 34, and 17% is between 35 and 44. (Hootsuite)
80% of U.S. parents with a child age 11 or younger say their child watches videos on YouTube, and 53% of those children use the platform daily. (Pew Research Center)
Outside of China, 77% of Gen Z, 75% of millennials, 61% of Gen X, and 44% of Baby Boomers visit YouTube daily. (GlobalWebIndex)
18-to-34-year-olds use YouTube to view video content on their TVs 7.9% more often than basic cable and 14.5% than premium cable. (Variety)
46% of Gen Z and Millennials in the U.S. and UK say they’ve watched a virtual event on YouTube. (GlobalWebIndex)
YouTube Gender Demographics
Please note that audience data for individuals who do not identify as cisgender men and women is not reported.
45.8% of YouTube’s total advertising audience is female. (Hootsuite)
54.2% of YouTube’s total advertising audience is male. (Hootsuite)
Male and female internet users in the United States use YouTube at equal levels. (Statista)
YouTube Geography Demographics
As of February 2021, 16.6% of YouTube site visits come from the United States, 9.4% comes from India, and 4.9% comes from Japan. (Alexa)
YouTube has launched local versions of the platform in more than 100 countries. (YouTube for Press)
eMarketer predicts that the number of YouTube users in India will reach 342 million in 2021. (eMarketer)
86% of U.S. viewers say they often use YouTube to learn new things. (Think With Google)
Let Data Drive Your YouTube Strategy
Use these statistics to create a YouTube marketing strategy that speaks to your audience’s interests, drives revenue, and increases conversions.
WESTMINSTER — A suspect was in custody Monday night after he led California Highway Patrol officers on a pursuit from Riverside to Westminster, pulled into the parking lot of a Walmart, ditched the car, ran inside and was arrested a short time later.
The suspect traveled at slow speeds along the westbound Riverside (91) Freeway before exiting on Beach Boulevard in Buena Park around 10:45 p.m., where the Mercedes-Benz sedan went northbound, made a U-turn at Orangethorpe Avenue and traveled southbound on Beach Boulevard through Anaheim and into Westminster.
At one point while traveling on Beach Boulevard, the driver stopped and a passenger exited the back seat of the Mercedes-Benz.
The driver pulled into the parking lot of the Westminster Gateway Shopping Center on Beach Boulevard, south of the Garden Grove (22) Freeway, just after 11 p.m. and drove onto the sidewalk outside a Walmart where he ditched the car and ran inside as the car crashed head-on into a row of plants near the entrance of the store, narrowly missing at least two customers exiting the business.
About 11:10 p.m., authorities located the suspect near Beach Boulevard and Trask Avenue and took him into custody.
The suspect was originally wanted for failure to yield.
The Ducks’ Jakob Silfverberg, left, battles for the puck against the St. Louis Blues’ Zach Sanford during Monday’s game at Honda Center. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Isac Lundestrom (48) of the Anaheim Ducks looks back to teammate Max Comtois (53) after Lundestrom scored a goal in the first period against the St. Louis Blues in a game at Honda Center in Anaheim on Monday, March 1, 2021. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Isac Lundestrom (48) of the Anaheim Ducks celebrates after scoring a goal in the first period against the St. Louis Blues in a game at Honda Center in Anaheim on Monday, March 1, 2021. (Photo by Leonard Ortiz, Orange County Register/SCNG)
The Anaheim Ducks celebrate after Isac Lundestrom (48) scored a goal in the first period against the St. Louis Blues in a game at Honda Center in Anaheim on Monday, March 1, 2021. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Anaheim Ducks goaltender John Gibson, center, deflects a shot as defenseman Jani Hakanpaa, right, is upended and St. Louis Blues left wing Mackenzie MacEachern watches during the first period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
Ducks goaltender John Gibson, below, deflects a shot as St. Louis Blues left wing Nathan Walker watches during the first period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
David Perron (57) of the St. Louis Blues takes a shot against goalie John Gibson (36) of the Anaheim Ducks to score a goal in the second period in a game at Honda Center in Anaheim on Monday, March 1, 2021 to take the lead 4-1. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Kevin Shattenkirk (22) of the Anaheim Ducks and Zach Sanford (12) of the St. Louis Blues battle for the puck during the first period in a game at Honda Center in Anaheim on Monday, March 1, 2021. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Anaheim Ducks defenseman Cam Fowler, center, moves the puck as St. Louis Blues left wing Mike Hoffman, left, chases and goaltender John Gibson watches during the first period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
St. Louis Blues center Jordan Kyrou, left, celebrates his goal with center Ryan O’Reilly, center, and left wing Zach Michael Sanford during the first period of an NHL hockey game against the Anaheim Ducks Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
Ducks goaltender John Gibson, left, stops a shot as St. Louis Blues left wing Nathan Walker watches during the first period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
Ryan Getzlaf (15) of the Anaheim Ducks attempts to get the puck past the defense of goalie Ville Husso (35) of the St. Louis Blues in the first period during a game at Honda Center in Anaheim on Monday, March 1, 2021. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Anaheim Ducks right wing Jakob Silfverberg, left, falls as he battles for the puck with St. Louis Blues defenseman Torey Krug during the second period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
St. Louis Blues center Dakota Joshua, left, is congratulated on his goal by left wing Kyle Clifford during the second period of an NHL hockey game against the Anaheim Ducks Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
Anaheim Ducks center Derek Grant, left, skates against St. Louis Blues center Dakota Joshua during the second period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
The St. Louis Blues celebrate after scoring their fourth goal against the Anaheim Ducks in the second period in a game at Honda Center in Anaheim on Monday, March 1, 2021. (Photo by Leonard Ortiz, Orange County Register/SCNG)
St. Louis Blues defenseman Torey Krug, center, skates with the puck as Anaheim Ducks left wing Sonny Milano, left, reaches in and goaltender Ville Husso watches during the second period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
Anaheim Ducks center Rickard Rakell, right, puts St. Louis Blues defenseman Niko Mikkola into the boards during the second period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. (AP Photo/Mark J. Terrill)
St. Louis Blues center Jordan Kyrou, right, falls as he battles for the puck with Anaheim Ducks left wing Max Jones during the third period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. The Blues won 5-4. (AP Photo/Mark J. Terrill)
Anaheim Ducks center Isac Lundestrom, left, scores on St. Louis Blues goaltender Ville Husso as defenseman Torey Krug tries to stop him during the third period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. The Blues won 5-4. (AP Photo/Mark J. Terrill)
The Ducks’ Isac Lundestrom, left, reacts as the puck gets past Blues goalie Ville Husso for his third goal during the third period of Monday’s game at Honda Center. The Blues won, 5-4, despite Lundestrom’s three-goal effort for the Ducks. (Photo by Leonard Ortiz, Orange County Register/SCNG)
Anaheim Ducks center Isac Lundestrom, left, celebrates after scoring on St. Louis Blues goaltender Ville Husso during the third period of an NHL hockey game Monday, March 1, 2021, in Anaheim, Calif. The Blues won 5-4. (AP Photo/Mark J. Terrill)
Anaheim Ducks center Isac Lundestrom celebrates his third goal of the game during the third period of an NHL hockey game against the St. Louis Blues Monday, March 1, 2021, in Anaheim, Calif. The Blues won 5-4. (AP Photo/Mark J. Terrill)
Anaheim Ducks center Isac Lundestrom, right, celebrates his third goal of the game with defenseman Kevin Shattenkirk during the third period of an NHL hockey game against the St. Louis Blues Monday, March 1, 2021, in Anaheim, Calif. The Blues won 5-4. (AP Photo/Mark J. Terrill)
St. Louis Blues center Dakota Joshua, left, and goaltender Ville Husso congratulate each other after their 5-4 victory over the Ducks on Monday night at the Honda Center. (AP Photo/Mark J. Terrill)
ANAHEIM — For a while, it looked like a whole lot of fun.
Isac Lundestrom rocketed down the left wing and scored the first of his three goals only minutes into the first period on Monday night at Honda Center. Trevor Zegras then came within inches of scoring his first NHL goal on a lacrosse-like move known as “The Michigan.”
The Ducks couldn’t sustain the good times, though, and dropped a 5-4 decision to the St. Louis Blues, who defeated them for the third time this season. The teams play again Wednesday night, and the Ducks have until then to find a way to beat the Blues and end a 0-5-2 skid.
Hampus Lindholm sat out Monday for the fourth time in five games because of an unspecified lower-body injury. Josh Mahura replaced him in the lineup, forming a defense pair with Kevin Shattenkirk. Lindholm was said to be day to day and it was uncertain whether he would play Wednesday.
St. Louis routed the Ducks by scores of 6-1 and 4-1 in games earlier this season at Honda Center. It looked like more of the same Monday as the Blues broke open an evenly-played game by scoring three times in the second period, outshooting the Ducks 16-7.
But then a funny thing happened.
The Ducks rallied in the final period, with Lundestrom scoring on a wraparound try for his second goal of the game to cut their deficit to 4-2 only 34 seconds into the third. He then scored his third by deflecting Shattenkirk’s perimeter shot to trim it to 4-3 at 15:16.
“Of course, it’s not happening every day,” Lundestrom said of his first career hat trick, only the third, fourth and fifth goals of his 45-game NHL career – all this season. “It’s good for my confidence. I just want to keep going and play my own game. I just want to keep building.”
Lundestrom, a 21-year-old center, seemed to swell with confidence as the game progressed. By the third period, Ducks coach Dallas Eakins teamed Lundestrom with Zegras and Rickard Rakell, and they formed a dynamic line in the final minutes. Zegras was scoreless, but Rakell had two assists.
Zegras, a 19-year-old center who has played left wing since the Ducks recalled him on Feb. 21 after he played only eight games for the San Diego Gulls of the AHL, has injected an element of creativity that was lacking before he joined them.
“If you’re good enough to do it, have at it,” Eakins said of Zegras’ attempt at “The Michigan” in the opening period. “The one thing we don’t ever want to take out of a player is creativity. If you can put the puck in the net that way, then put the puck in the net that way.”
The Ducks couldn’t complete their comeback, however.
Zach Sanford scored his second goal of the game at 18:40, an empty-net strike while the Blues were short-handed to extend their lead to 5-3. Ryan Getzlaf brought the Ducks within 5-4 with a power-play goal 20 seconds later, but that was as close as they would get.
In the end, a lackluster second period proved costly to the Ducks.
Jordan Kyrou’s goal at 19:03 of the first period gave the Blues momentum after the Ducks had taken a 1-0 lead on Lundestrom’s laser from the dot in the left faceoff circle at 5:04. Getzlaf nearly made it 2-0 by shoveling a loose puck wide of the net while the Ducks were on a power play.
Zegras also just missed giving the Ducks a two-goal lead while on the same power play. He scooped up the puck behind the Blues’ net and carried it on his stick toward the left goal post. St. Louis goaltender Ville Husso reached out with his blocker just in time to deny Zegras his first NHL goal.
The audacious play lit up social media by the end of the period.
Kyrou’s goal late in the first tilted the game in the Blues’ favor, however.
David Perron put the Blues ahead 2-1 at 6:35 of the second period, Sanford scored on a deflection while on the power play to make it 3-1 at 12:45 and Dakota Joshua scored his first goal in his first NHL game 13 seconds later to make it 4-1.
Game over?
It certainly looked that way. Lundestrom wouldn’t allow it to happen, though.
“Him skating like that and competing like that, it’s quiet leadership,” Eakins said. “We hope others take notice. … I do give our guys credit. They came out in the third and fought like hell, so that’s encouraging. But for us to win, it’s got to be a full 60 minutes. Every moment is critical.”
Actually, in Orange County, the answer is most likely “sure.”
Despite the county’s recent reputation as a hotbed of voters who flout mask-wearing and other social distancing rules, the 2021 Orange County Annual Survey from Chapman University shows seven out of 10 local voters support a national mask mandate, and similar majorities back other science-friendly views on preventing the spread of COVID-19, including ranking public health over perceived short-term economic gains.
The numbers suggest that high-profile, anti-mask sentiment expressed by some elected officials in Orange County, and a broader push by some supervisors and others to “open the economy” while the pandemic remains a threat, has not found an audience beyond a few pockets of the county.
“Elected officials pay too much attention to noisy people,” said Fred Smoller, an associate professor of political science at Chapman.
While Smoller said the county’s image on mask-wearing and social distancing has been shaped by “public demonstrations and flag waving,” and by “the intensity” of anti-mask proponents, the survey results suggest that’s not true for most Orange County residents.
“Most people in the county back science.”
A similar trend reflects local views about former President Donald Trump and his inaccurate claim that he won the last election.
The survey, released Tuesday, March 1, also shows county residents generally believe (69% to 31%) that the 2020 election was fair and that it was correct to impeach Trump (57% to 43%) a second time following his role in inciting the Jan. 6 insurrection.
In fact, on a range of issues, from global warming to electric cars to support for the Black Lives Matter movement, Chapman’s new data shows Orange County either in-step with national numbers or leaning slightly to the left.
Global warming? A strong majority (73%) of Orange County residents believe the issue is either a “serious problem” or a problem for which “some action is required.” Nationally, some 76% of voters described global warming as “a crisis” or a “severe problem,” according to a poll from Quinnipiac University released early last month.
Renewable energy? A majority (58%) favor the state’s law that will require all energy in California to be renewable by 2045, even if that means higher electric bills. Nationally, 60% of voters told Gallup two years ago that they would “strongly favor” or “favor” national policies to achieve similar goals over the next 20 years.
Race relations? A solid majority (65%) of Orange County residents back the Black Lives Matter movement. Nationally, 51% of voters told CNN last year that they had favorable views of Black Lives Matter.
Smoller, who has tracked local political trends since the 1980s, said the survey results are in line with a county that has voted for the past two Democratic candidates for president (Hillary Clinton and Joe Biden), and where voting registration data shows Democrats with a small but growing lead over Republicans. (As of Monday, March 1, data from the Orange County Registrar of voters shows Democrats with a 50,186 voter edge – about 2.7 percentage points – over the GOP.)
But Chapman’s data also shows a county that’s still narrowly divided politically. In fact, two of the 16 congressional districts across the country that split tickets in 2020 election – meaning voters chose a congressional representative from a party that was different than one of the presidential candidate they backed – are in Orange County, CA-39 and CA-48. Those seats, one that touches north Orange County as well as San Bernardino and Los Angeles counties, and another that includes much of coastal Orange County, are represented by GOP Reps. Young Kim and Michelle Steel. Voters in both districts chose Biden over Trump in November.
And while the Republicans and Democrats who responded to Chapman’s survey fell in line with national numbers on a variety of issues, a third group, identified in the survey as Decline to State voters, swung the county’s overall results to the left.
At least some of those voters are former Republicans who backed candidates such as Mitt Romney and John McCain, but who aren’t inclined to support Trump or others who are voted to dismiss the results of the 2020 election and who back policies that recently would have been considered extremist.
“There seem to be more people in the middle in Orange County than there are around the country,” Smoller said. “There are a lot of moderate Republicans here.” Such voters, he added, won’t identify as Democrats – “probably ever” – but “they’re going to push back from the kind of conservatism that’s being offered right now by Trump and others.”
One question in the survey – regarding the recall of Gov. Gavin Newsom – drew responses that seem to hew to the county’s current voter registration numbers. Slightly more than half, 52%, are against recalling the Democratic governor, while 48% favor the move.
Smoller suggested that number should not worry Newsom.
“He should be cautious, but it would not keep me up at night,” Smoller said of Newsom’s results in Orange County.
“The county has changed a bit, but it still tends to track more conservative than the rest of the state. If, while we’re still battling the pandemic, it’s about an even split in Orange County, he probably won’t be in trouble statewide if it gets to a ballot.”
The survey tracked responses from 703 people over a 20-day window that ended Feb. 15. It has a 4-point margin of error.
Actually, in Orange County, the answer is most likely “sure.”
Despite the county’s recent reputation as a hotbed of voters who flout mask-wearing and other social distancing rules, the 2021 Orange County Annual Survey from Chapman University shows seven out of 10 local voters support a national mask mandate, and similar majorities back other science-friendly views on preventing the spread of COVID-19, including ranking public health over perceived short-term economic gains.
The numbers suggest that high-profile, anti-mask sentiment expressed by some elected officials in Orange County, and a broader push by some supervisors and others to “open the economy” while the pandemic remains a threat, has not found an audience beyond a few pockets of the county.
“Elected officials pay too much attention to noisy people,” said Fred Smoller, an associate professor of political science at Chapman.
While Smoller said the county’s image on mask-wearing and social distancing has been shaped by “public demonstrations and flag waving,” and by “the intensity” of anti-mask proponents, the survey results suggest that’s not true for most Orange County residents.
“Most people in the county back science.”
A similar trend reflects local views about former President Donald Trump and his inaccurate claim that he won the last election.
The survey, released Tuesday, March 1, also shows county residents generally believe (69% to 31%) that the 2020 election was fair and that it was correct to impeach Trump (57% to 43%) a second time following his role in inciting the Jan. 6 insurrection.
In fact, on a range of issues, from global warming to electric cars to support for the Black Lives Matter movement, Chapman’s new data shows Orange County either in-step with national numbers or leaning slightly to the left.
Global warming? A strong majority (73%) of Orange County residents believe the issue is either a “serious problem” or a problem for which “some action is required.” Nationally, some 76% of voters described global warming as “a crisis” or a “severe problem,” according to a poll from Quinnipiac University released early last month.
Renewable energy? A majority (58%) favor the state’s law that will require all energy in California to be renewable by 2045, even if that means higher electric bills. Nationally, 60% of voters told Gallup two years ago that they would “strongly favor” or “favor” national policies to achieve similar goals over the next 20 years.
Race relations? A solid majority (65%) of Orange County residents back the Black Lives Matter movement. Nationally, 51% of voters told CNN last year that they had favorable views of Black Lives Matter.
Smoller, who has tracked local political trends since the 1980s, said the survey results are in line with a county that has voted for the past two Democratic candidates for president (Hillary Clinton and Joe Biden), and where voting registration data shows Democrats with a small but growing lead over Republicans. (As of Monday, March 1, data from the Orange County Registrar of voters shows Democrats with a 50,186 voter edge – about 2.7 percentage points – over the GOP.)
But Chapman’s data also shows a county that’s still narrowly divided politically. In fact, two of the 16 congressional districts across the country that split tickets in 2020 election – meaning voters chose a congressional representative from a party that was different than one of the presidential candidate they backed – are in Orange County, CA-39 and CA-48. Those seats, one that touches north Orange County as well as San Bernardino and Los Angeles counties, and another that includes much of coastal Orange County, are represented by GOP Reps. Young Kim and Michelle Steel. Voters in both districts chose Biden over Trump in November.
And while the Republicans and Democrats who responded to Chapman’s survey fell in line with national numbers on a variety of issues, a third group, identified in the survey as Decline to State voters, swung the county’s overall results to the left.
At least some of those voters are former Republicans who backed candidates such as Mitt Romney and John McCain, but who aren’t inclined to support Trump or others who are voted to dismiss the results of the 2020 election and who back policies that recently would have been considered extremist.
“There seem to be more people in the middle in Orange County than there are around the country,” Smoller said. “There are a lot of moderate Republicans here.” Such voters, he added, won’t identify as Democrats – “probably ever” – but “they’re going to push back from the kind of conservatism that’s being offered right now by Trump and others.”
One question in the survey – regarding the recall of Gov. Gavin Newsom – drew responses that seem to hew to the county’s current voter registration numbers. Slightly more than half, 52%, are against recalling the Democratic governor, while 48% favor the move.
Smoller suggested that number should not worry Newsom.
“He should be cautious, but it would not keep me up at night,” Smoller said of Newsom’s results in Orange County.
“The county has changed a bit, but it still tends to track more conservative than the rest of the state. If, while we’re still battling the pandemic, it’s about an even split in Orange County, he probably won’t be in trouble statewide if it gets to a ballot.”
The survey tracked responses from 703 people over a 20-day window that ended Feb. 15. It has a 4-point margin of error.
A few years ago on Thanksgiving, my entire family flew to my sister's house, except for me. I couldn't afford the plane ticket, so I stayed home. When I looked at their pictures on Facebook, I was upset that I missed out on the trip.
That concept is called the fear of missing out (FOMO). FOMO, while upsetting when I missed my family trip, is actually a great marketing tool to use when you're planning an event.
Usually, people don't start registering for events until the last minute. As a marketer, you're probably wondering, "How can I get them to register earlier?"
A great way to sell more tickets faster is to use FOMO as a way of motivating your audience to buy tickets through early bird registration.
Today, let's learn how early bird registration can help you sell more tickets to your events.
The idea behind early bird registration is that people won't want to miss out on a deal. Plus, this tactic taps into your audience's sense of urgency. So if you have people on the fence about whether or not they want to go to your event, then an early bird registration might be all you need to nudge them in the right direction.
However, for an early bird discount to work, it needs to be of great value. The package shouldn't just be slightly cheaper. In addition to the discount, maybe early bird registrants get access to more content, or perhaps the discount is really steep. Either way, it needs to be worth it, otherwise, people won't feel like they're missing out if they don't partake.
Ultimately, this means you can sell more tickets and attract more people to your events.
Additionally, using early bird registration could help you project how much interest there is in your event and your marketing materials. If you have a hard time getting people to buy early bird tickets, then perhaps you need to switch up your marketing tactics before the event. It's kind of like a test run for your promotional plan.
If all goes well, you'll also get attendees excited about your event and give them time to talk about it on social to help you spread the word.
To get people excited about early bird tickets, you can promote your keynote speakers, and market the value of the event. What will people get by attending your event?
Now that we know more about what early registration is and why you should use this tactic, let's dive into the logistics of running early bird registration.
How long should early bird registration last?
For early bird registrations, you can set a certain time period or you can limit the number of purchasers. For example, you can have the early bird discount available during the first week of sales or you can only offer a discount to the first fifty registrants.
Additionally, you might consider only offering early bird discounts to members or subscribers. This is a great benefit and encourages people to sign up for your service. Or you can reward repeat attendees. If you hold an event every year, perhaps repeat customers can get access to early bird discounts before anyone else.
When you're strategizing about how long the early bird registration will last and what the package should include, it's important to factor in how many tickets you can sell at a reduced price without hurting your profits. So before you decide on the time frame or the number of tickets, think about your projected attendance.
When your early bird registration ends, it's time to take advantage of the momentum you've built. Use the marketing materials that were successful for a big push before the event.
Early bird registration is a great way to accelerate and improve your sales for your next event. By utilizing urgency, relying on scarcity, making early bird registrants feel like VIPs, and creating a fear of missing out, you'll create buzz and excitement around your event.
WESTMINSTER — A suspect was in custody Monday night after he led California Highway Patrol officers on a pursuit from Riverside to Westminster, pulled into the parking lot of a Walmart, ditched the car, ran inside and was arrested a short time later.
The suspect traveled at slow speeds along the westbound Riverside (91) Freeway before exiting on Beach Boulevard in Buena Park around 10:45 p.m., where the Mercedes-Benz sedan went northbound, made a U-turn at Orangethorpe Avenue and traveled southbound on Beach Boulevard through Anaheim and into Westminster.
At one point while traveling on Beach Boulevard, the driver stopped and a passenger exited the back seat of the Mercedes-Benz.
The driver pulled into the parking lot of the Westminster Gateway Shopping Center on Beach Boulevard, south of the Garden Grove (22) Freeway, just after 11 p.m. and drove onto the sidewalk outside a Walmart where he ditched the car and ran inside as the car crashed head-on into a row of plants near the entrance of the store, narrowly missing at least two customers exiting the business.
About 11:10 p.m., authorities located the suspect near Beach Boulevard and Trask Avenue and took him into custody.
The suspect was originally wanted for failure to yield.
The end-of-day totals from California public health websites for Sunday, Feb. 28, registered 2,901 new cases of the coronavirus, bringing the total number of cases there have been in the state to 3,544,572.
The 14-day total of new cases, 5,815, is down 86.2% from the Jan. 1 high of 42,268.
There were 224 new deaths reported Sunday, for a total of 52,203 people in California who have died from the virus.
Hospitalizations also continue to decline. There were 5,409 hospitalizations of people with coronavirus-related infections reported on Sunday. That’s a 76% drop since the Jan. 1 high of 22,853 people who needed hospital care.
Sources: Centers for Disease Control and Prevention, Johns Hopkins University, the World Health Organization, the California Department of Public Health, The Associated Press, reporting counties and news sources